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Family offices, which often manage the multi-trillion-dollar fortunes of their clients, may want to think outside the box when it comes to how they allocate their capital.
Case in point: one family office in Hong Kong that has set up a special fund to invest in social and environmental causes, reports the South China Morning Post.
It's not the first time such a move has been made by family offices, but it's becoming more common as investors become more aware of the environmental, social, and governance (ESG) implications of their investments, reports Fortune.
"Once you mix, you end up with suboptimal results in both markets," says Sean Low, chief investment officer at a family office in Singapore.
One way to do so is to separate the philanthropic and investment arms, says Kavi Harilela of Harilela Global Advisory.
"I try to differentiate because it is a net sum game," he says.
"If I am sacrificing profits to do a sustainable project, I need to think twice whether that investment fits the returns benchmark or if there is an offset so it sits better elsewhere."
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Social Entrepreneurship
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Influencing Social Good Through Retail
When Hannah Davis traveled to China to teach English, she noticed how Chinese workers and farmers were often sporting olive green army-style shoes. Those shoes served as her inspiration to create her own social enterprise, Bangs Shoes.
